diff --git a/README.md b/README.md
index 7d3bcf55f..4a508c41a 100644
--- a/README.md
+++ b/README.md
@@ -9,6 +9,11 @@ emqttd requires Erlang R17+ to build.
 
 emqttd is aimed to provide a solid, enterprise grade, extensible open-source MQTT broker for IoT(M2M) applications that need to support ten millions of concurrent MQTT clients.
 
+* Easy to install
+* Massively scalable
+* Easy to extend
+* Solid stable
+
 ## Design
 
 ![emqttd architecture](http://emqtt.io/static/img/Architecture.png)